What Is Traffic Arbitrage? Traffic Arbitrage is a business strategy where you can purchase traffic at a lower price, to resell it and to gain revenue on your blog site. An advertiser is a person buying and selling traffic. This participant redirects traffic by buying and selling it on a Read more…
With 87 percent of websites incorporating video content into their marketing strategies in 2019, video advertisement has been a major player in the online advertising environment in recent decades. The word “video advertising” refers to all internet display commercials that include video and ads in other formats that appear inside Read more…
The statistics for digital video advertising are difficult to overlook for publishers trying to make an impact: Online videos are watched by 78 percent of the population on a weekly basis, and 55 percent on a regular basis. 64 percent of users are more likely to purchase a product after Read more…
As the Digital Marketing industry evolves, a dilemma has emerged: deciding which of the multiple ads should a publisher use as a blogger. For example, since the invention of the internet, display ads have been a popular solution. Another is native ads, which are still recent and only gaining traction. Read more…
Try taking a look back the next time you’re in public transit, in a city, or in a workplace. With the growing use of tablets, Bluetooth headphones, and connected devices, it’s easy to see that we’ve entered a modern era of audio and that audio ads are a ripe chance. Read more…